Corporate Social Responsibility Volunteering

“A change which I never thought would happen”


Meet Sunil Sethi, National coordinator at BYST, a Not For Profit founded by Lt JRD Tata that believes in turning Job seekers into job creators. Interestingly, this wasn’t Sunil’s introduction when he joined Delhi whiteboard in July 2011, till Jan 2014 he was CEO, VH Fashions a For Profit set up with no significant connect with the development sector.

Here’s his narration of this story of migration…..

My first job was at Oriental Carbon Ltd-Duncan Brothers. Shifting duty, a great place to learn how to work hard-too much of dirt at work place. Got motivated by the white shirt wearing sales person and started looking for a sales career and moved to  Graphics India-the sellers of XEROX in the country. Learned DSC02198my selling skills from the best trainers in the world. .Modi Xerox was yet to be born. Did well and moved to Network Ltd-part of HCL group to start their Chandigarh office, moved to HQ at Noida.

 After spending more than a decade and rising to head a profit centre, the journey at Network was historical-be it working at grass roots or at the top.At HCL a merger of companies started happening-started looking for a change and then Maxima happened.Maxima was a dream run and bought up Maxima like my own child. The salute we got from the industry was the birth of Sonata from Titan.

Then came the era of .com and entertainment. The offer was too good from Stracon -Sega and it gave me a opportunity in the International arena. The greatest learning at Sega was to be able to deal beyond the national borders.Then one fine day Sega decided to get out of the hardware business, the .com bubble was any way bursting.VISIT TO TURNING POINT REHAB CENTRE

Moved to GBC- Spice-net. Solidified my international exposure and learned the operations part in depth. The opportunity and exposure was not getting expanded because of the type of business we were in so moved to Dixon-Weston.Got a chance to revive a dead brand and enjoyed successfully getting it back on the block.Till one day there was issue of ownership of the brand Weston so decided to move on to VH Fashions.New business line, small organization settled it.

During my VH Fashion days came across Whiteboard on LinkedIn. Went to attend a meeting at Delhi and was there for a short while. The mix of people and the causes they were working for showed me a side of life which was unknown to me. I was moved and joined Whiteboard as a volunteer. Be it drug addicts, abandoned parents or children or the other professionals who volunteered for whiteboard, these people helped me to understand and relate to this new world.603204_10151698942446592_1741705148_n

This close association with the non-profit sector, working voluntary with Whiteboard sealed my decision to work for this sector. The volunteer experience at Whiteboard was my actual feel of this sector.

I am thankful to Whiteboard for giving me a great platform to volunteer.  The calling was there but Whiteboard paved the path and directed me. Each and every NGO which I was associated with at Whiteboard gave me a new learning. I do not have the words to thank Whiteboard.

Today working as a national coordinator at BYST from A CEO in the corporate world is a change which I never thought, but yes it happened because of Whiteboard.

1383021_10151698942166592_486574696_nWorking for a non-profit organization I feel gives you a feel good, tests you of your capabilities with limited resources. Seeing those smiles on faces of the people whose cause you are working for is ultimate. Although it’s early but I find it equally enjoyable to work for the development sector as the corporate.

Having undergone this change myself, I wish  you all the very best for this new phase of your professional life, and hope to see many more Sunil’s moving into this wonderful world of passion!!

13 replies on ““A change which I never thought would happen””

Sunil, I am very happy to hear this. In fact, i myself have been wanting to be a part of an NGO or an organisation through which i could make a valuable contribution. I feel good if i can help someone. At present, i am not sure about my future roadmap. However, God willing, i would sure like to contribute to a social cause.

All the best to you.


Sir it is inspiring to know the change you have undergone and the hats off to you for your noble thoughts to devote time for a development sector. It is very inspiring . Would like to enter into such social service definitely.




A good man speaks from his heart and that’s what u are. A true “Salesman”. Something you believe in and take pride in being….unlike most people in today’s world who shun from being even remotely connected to being a “Salesman”.
Any human being be it a parent, a child, a teacher,a homemaker, a lover , an employee, a boss, preacher, a leader or a politician has been through the process of being a “Salesperson” at some stage in their lives….and those who acknowledge it and believe in being a “Salesperson” even now is a true “Good & passionate Human being ” like the one u are Sunil.
Keep up the good work.


This is indeed a wonderful act;”to serve people”…change of job is really appreciable -it actually means a lot to help others becoz for that you need to rediscover your own self.A great gesture which will bring smiles for many faces .Well done!!
One kind word can change a life:)
Stay blessed


Dear Sir,

Read about your amazing journey and believe if i can do some bit of what you have accomplished…i would reckon myself pretty satisfied with life. As mentioned to you earlier as well, a Catalyst is as important as the change and you have taken a commendable step towards working as a ” Catalyst”, doing what you are doing for the society. The first step is the most important step in any journey as it not only sets up momentum but also the direction for the ensuing journey towards destination..must admit this step of yours will get the ball rolling..not only for you but for many others( like myself) who admire you ardently. I wish to share few lines I wrote some time back, as it syncs well with the step you have taken towards change, well in time:

“Enjoy your life, before it says you lost your chance;
Move your feet, before it forgets how to dance;
Cherish your moments, before time slips out of hands;
Value your relationships, before it disappears like sand;
Make friends, before they turn foes;
Move ahead, before you have shredded shoes;
Make amends, before mistakes takes it toll;
Print this poem, before world runs out of paper roll;;;;

Hope you like these lines..

My best wishes to you for this assignment…God Bless….




Hi Sunil

It was nice to know that you are involved in doing acts of kindness.

We receive a lot from the society and I guess its time to pay back. I have been associated with a couple of NGOs since 90s and I know first hand the amount of happiness it brings to persons involved in such kind deeds and the good karma it brings to the less fortunate.

“Happiness is a perfume you cannot pour on others without getting a few drops on yourself”

I wish you luck in your future endeavours …God Bless

Deepak Khanna


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